The Nagoya Qualifier takes place as part of Sneaker Con x Def Jam Café Nagoya on February 14, 2026, held at Port Messe Nagoya — Third Exhibition Hall in Aichi, Japan.
Sneaker Con is one of the world's largest sneaker and street culture events, celebrating the intersection of sneakers, hip-hop, streetwear, art, and global culture. This first-ever collaboration with Def Jam Café brings together exclusive product drops, immersive installations, curated vendors, and special guest appearances from influential voices in sneakers, music, art, and street culture.
Expect a fully immersive environment blending the Def Jam Café visual world with the energy and community of Sneaker Con. With hundreds of vendors and tens of thousands of rare sneakers and cultural pieces on display, Sneaker Con Nagoya is one of the standout cultural events of 2026 in Japan.
King of the Court Japan's Nagoya qualifier is embedded within this larger experience, bringing competitive basketball into one of the most vibrant cultural festivals of the year.